Oh what a night! 💙

I get it, a high school reunion doesn’t always bring forward all the warm fuzzies like the memory of your 1998 chenille sweater! Some people say it was a ‘passion project’, but I think it was just helping out an old friend. Sometimes you are brought down a path that you wouldn’t normally seek for yourself, and it was worth diving right into that vintage No Fear T-shirt and being surprised by it all!

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🪄 Media mischief managed

A Notion template to help PR teams or personnel organize reporters, press lists, and outreach — no more chaos.

The dark art of chasing reporters without a system can be a path to madness … but with this Notion template you can unlock the light art of control! 🔐

Get your team thru a media frenzy in a snap 🫰

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Technology, Career journey, Management, Tools Allison Clark Technology, Career journey, Management, Tools Allison Clark

☑️ Making your business manageable

Free + Easy

💔 Those two things don’t always show up on your dates … but in this Notion template, they do! ❤️

Ever been caught in a hall convo with the boss? Had an idea you wanted to get down quickly and send out to the team? Or organize concepts on the fly to send an appropriate msg to management? My ‘pocket notes’ in Notion allow me to have a solution in hand.

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Branding, Adobe, Technology Allison Clark Branding, Adobe, Technology Allison Clark

🪽Stop winging it: what a real designer does for your brand

Your brand doesn’t start with your product. It starts when someone sees your logo, your packaging, your site header, your social post — before they know what you do, they already have a sense of who you are. If your visuals feel thrown together, they will assume the same about your business. But if your brand looks confident, they stay curious. They read more. They remember you. That’s what a professional designer helps you build — a visual language that communicates trust before you’ve said a word.

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✈️ Crafting connections through movement-match-cuts

Case study | 70+ clips, one unified story

Connecting one global team using a seamless movement-match-cut

I recently collaborated with an energy company on a fun, culture-driven video that used movement-match-cut editing and animation to highlight the heart of the company culture.

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🥚From static to story🐥

Using two simple graphics (a toolkit of design icons and a wordmark for "DeskUnMess"), I built a looped animation using After Effects. This execution allowed me to explore foundational concepts within my work. I also explore digital “Easter Eggs” from Coursera that prove, if you know your audience you can implant marketing techniques from the back-end to the front-end of your technology.

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Branding, Networking, Testimonials Allison Clark Branding, Networking, Testimonials Allison Clark

Vibing and Tribe-ing

Building a strong professional network is essential for career growth, and testimonials from colleagues can be a powerful way to showcase expertise and credibility. In this post, I share some of the kind words I’ve received from industry peers, along with key insights from the book Linked while job searching and building unique networking strategies. I have included a quick tip or two, helping professionals enhance their LinkedIn profile and job seeker strategy. Whether you are job seeking, growing your personal brand, or strengthening your professional connections, these insights can help you stand out. Read more and swipe through the testimonials!

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Career journey Allison Clark Career journey Allison Clark

Connecting and Reflecting

Connecting & reflecting on my career transition | Immersing myself in a whirlwind of connections left me reflecting on the past two weeks... how much value do we place on those around us, and are we effectively taking the opportunities and paths led by others with a willingness to grow into “the next big thing”?

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Tips Allison Clark Tips Allison Clark

Be one of the great PowerPoint presenters

Press W while presenting in PowerPoint to make your screen bright white.

Wake up your audience and bring attention back to you. Use this trick to emphasis a lofty concept, illustrate energy, or bring the focus back to you. White out your slide and encourage people to focus on the bigger picture.

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Tips Allison Clark Tips Allison Clark

One minute on how to make animation easy in PowerPoint

In less than one minute you will know where to find the Morph slide transition and see examples of how to utilize this amazing tool in your presentation.

Microsoft PowerPoint’s Morph transition allows you to add animation features and dynamics to your slide presentation without having to worry about timings. This #shorts explainer video is a simple example of how to utilize this transition option in a variety of ways including:

⭕️ a subtle change in background color,

⭕️ emphasizing objects or text animation, and

⭕️ animating shapes through thoughtful object placement.

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Tips Allison Clark Tips Allison Clark

How to create beautiful links in Microsoft Word

Press Ctrl + K to quickly make a hyperlink within your selected text.

Ever want to make a pretty link but it seems so complicated? I have #simplified this tutorial so that you can be the most efficient you. In seconds you will learn the quick key to make beautiful links within Microsoft Office 365 Outlook and Word.

You can use this trick to:

⭕️ link an email address,

⭕️ shorten a link,

⭕️ add more context around a weblink, or

⭕️ just make grandpa look good.

This tip will make your content look more professional, enhancing your own personal brand.

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Tips Allison Clark Tips Allison Clark

PowerPoint presentation tip

Have you ever presented in PowerPoint with the horrifying realization that you were losing your audience?

Press B to make your screen go black.

Be cool and calm with this simple trick: Press the letter B key and your screen will go black. This allows you to emphasis a point, either with your voice or simply by bring the audiences focus back to you. Press B again and the slide you stopped on will reappear allowing you to continue your #presentation without missing a beat.

You can also use this trick to:

⭕️ create #dynamics in your presentation

⭕️ add a quiet stop

⭕️ use this tool to bring to life a larger idea or concept such as infinity.

⭕️ you can even use it to interject humor such as faking a presentation or screen malfunction, doing the same thing as above - building up dynamics and bringing your audience back to the main subject, YOU.

All sorts of distractions can overcome your amazing presence, now you have one more tool in your tool kit that will continue to make you a rockstar.

Bring the focus back to you and save yourself.

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